brandidentitycreation

🎨Color palettes help your business be consistent. It helps with your visual identity and branding. It helps get your message across.💌It also helps my job easier as a social media manager. 🤣

Choosing a color palette is more complicated than you think because there are several things to consider.

✍🏼For one, color has meanings. People associate colors with a message. For example, green is organic and natural but also means "go" because of the traffic lights.

Red can be strong, raging, and fiery👹 but it can also mean love and passion. ❤️

Blue could mean trustworthy and loyal but could also mean calm and relaxing (because of its association with the beach and wide blue sky). 🏖️

So a color palette can make or break your brand.

There are many sources for the perfect color palette. ✅ My favorites are Pinterest, Canva Color, and Coolors.co.

I also recommend an App called Adobe Capture for capturing colors from real life. (Trivia: my brand colors were taken from my skin tone through Adobe Capture.) 😲

If you need some branding work done for your business, I might be able to help you. Check my website at https://anisilconanan.mystrikingly.com/ and let's talk!

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